Burberry retira una sudadera con una soga en el cuello criticada por incitar al suicidio

Burberry ha sido la última marca de ropa en verse envuelta en una polémica por una de sus prendas. En esta ocasión se trata de una sudadera que simula llevar una soga colgando del cuello, parte de la colección Otoño-Invierno 2019, que ha sido criticada por su similitud con una forma de suicidio.

La firma ha pedido disculpas por haber mostrado esta prenda en uno de sus desfiles y la ha retirado después de que una de sus modelos emitiera un comunicado en Instagram en contra de esta sudadera.

“El suicidio no es moda, no es glamuroso ni atrevido”, ha dicho la modelo Liz Kennedy, que se dirige directamente al director creativo de Burberry, Riccardo Tisci. “No sé cómo habéis podido dejar que un look que parece llevar una soga al cuello salga a la pasarela”.

“No sé cómo pudo pasarse esto por alto y pensar que estaría bien hacerlo, especialmente en una línea dedicada a chicas y a la juventud”, critica la modelo. “Hay cientos de maneras de atar una cuerda y eligieron atarla como una soga, ignorando completamente el hecho de que está colgando de un cuello” .

“Una marca como Burberry, que es típicamente considerada comercial y elegante, no debería haber pasado por alto un parecido tan obvio”, señala en el comunicado.

“Estoy avergonzada de ser parte del show”, dice la modelo, que asegura que ya criticó la sudadera durante las pruebas de vestuario. “No he publicado este como una falta de respeto al diseñador o a la marca, sino para, simplemente, expresarme sobre un tema sobre el que soy una apasionada”.

 

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@burberry @riccardotisci17 Suicide is not fashion. It is not glamorous nor edgy and since this show is dedicated to the youth expressing their voice, here I go. Riccardo Tisci and everyone at Burberry it is beyond me how you could let a look resembling a noose hanging from a neck out on the runway. How could anyone overlook this and think it would be okay to do this especially in a line dedicated to young girls and youth. The impressionable youth. Not to mention the rising suicide rates world wide. Let’s not forget about the horrifying history of lynching either. There are hundreds of ways to tie a rope and they chose to tie it like a noose completely ignoring the fact that it was hanging around a neck. A massive brand like Burberry who is typically considered commercial and classy should not have overlooked such an obvious resemblance. I left my fitting extremely triggered after seeing this look (even though I did not wear it myself). Feeling as though I was right back where I was when I was going through an experience with suicide in my family. Also to add in they briefly hung one from the ceiling (trying to figure out the knot) and were laughing about it in the dressing room. I had asked to speak to someone about it but the only thing I was told to do was to write a letter. I had a brief conversation with someone but all that it entailed was “it’s fashion. Nobody cares about what’s going on in your personal life so just keep it to yourself” well I’m sorry but this is an issue bigger than myself. The issue is not about me being upset, there is a bigger picture here of what fashion turns a blind eye to or does to gain publicity. A look so ignorantly put together and a situation so poorly handled. I am ashamed to have been apart of the show. #burberry. I did not post this to disrespect the designer or the brand but to simply express an issue I feel very passionate about.

Una publicación compartida de 🦎 (@liz.kennedy_) el 17 Feb, 2019 a las 9:51 PST

El director creativo de la marca, Riccardo Tisci, ha pedido perdón y ha reconocido que esta prenda ha sido un gesto “insensible”, pero asegura que se inspiró en “la temática náutica”.

Por su parte, el director ejecutivo de la marca, Marco Gobetti, ha dicho que siente profundamente el “sufrimiento provocado”.